####################################################
From Chris Kilian, Stealth Promotions
Austin, Texas
E-mail: chris@stealthpromotions.com
Secrets for Success
Issue 54
November 17, 1999
This is a 100% opt-in newsletter delivered to
webmasters, marketers, and others seeking online
success. Your email address is protected and we
will NEVER share your information with anyone.
Promise.
Here is what we have for you this week.
####################################################
Contents:
1. Editor Ramblings:
2. Article: QUIZ: "Is Your Site Doomed?..."
3. Useful Sites: Online Gold Mines.
4. Worthy Newsletters: Add yourself as a subscriber
5. Surfing News:
6. Great offers for you from our advertisers
7. Guest Article: Benefit By Helping Others
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
A message from this week's Top Sponsor:
Earn $$$ from your computer knowledge!
What would it feel like to get a check in the mail just for
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giving technology advice in your community. handtech.com gives
you the tools you need to profit from this Internet explosion.
Thanks for your patience. This past week, although carefully
checked, this newsletter came out with an extra return following
every line. That was a digital burp by the server relaying the
message to you, not me. I am assured by the service that helps with
delivery of this ezine that the server in question has received
a good talkin' to and won't do that again *smile*.
I hate to sound like a "yes" man, but I have to tip my hat for the
second time recently to Bill Burdin. Why? See the very useful site
he has put together in the useful site section.
http://www.stealthpromotions.com/af/ao.htm (Didn't think I would
send you EXCEPT through my hidden link, did you?) See what he has
created in this week's useful site section, and if you don't know
how to hide your links, catch a copy of the how-to article in last
week's issue. The ezine archive link is waaaaay below this week's
great information, including this article from Jim Daniels.
The already-high percentage of websites suffering from
little or no income is growing each and every day online.
And while there are certainly more reasons for this alarming
failure rate than I can cover in a short quiz, I'm quite
sure I've identified the top reasons why more sites than
ever will shut down over the next few years...
Warning: You may not like what you learn about your own site
from this quiz. The quiz is not designed to make you feel
bad. It is here to help the large number of businesses who
are NOT getting the results they envisioned when they set
sail online. It is completely up to you what you do with the
results.
THE QUIZ...
Read the following eight questions and answer them honestly.
The questions can be answered with a simple YES or No answer.
Answer "NO" just twice and you have a choice... make changes
or face the consequences.
-QUIZ START-
#1. Do you have your own domain name? ___
Sounds like a no-brainer, right? Well you'd be shocked at
the number of small business owners still trying to make a
go of it with a free host. If the first impression you make
is coming across as "www.somefreewebspace.com/user/" instead
of an established "www.yourcompany.com", you're in trouble.
It is a simple fact of business online that if your company
won't spring for a domain name at $35 a year, many potential
customers will think twice before they buy from you.
#2. Does your site offer FREE, VALUABLE information about
your area of expertise? ___
Too many websites are merely sales letters and nothing more.
The best sites offer genuine, quality assistance. It is a
simple fact online, that businesses who willingly share
valuable information are more likely to keep people at their
site and earn repeat visitors. Moreover, if you are trying
to sell something, you can earn your potential customer's
respect and confidence by sharing your hard-earned
knowledge.
#3. Does your site really and truly look professional?___
Or does your site look like a beginner designed it? While
there's nothing wrong with being a beginner to online
business, your website MUST be attractive and professional.
Ask five people who are not related to you for their honest
and brutal opinion of your site. Take their suggestions to
heart. If you want to grow successful online, you have to
look professional!
This also means your sales copy must be precise, accurate
and professional and must MOTIVATE your visitors to take
action. Is your current sales copy effective? If not, get it
looked at by a pro. An attractive site with effective copy
can earn serious money online, especially with all the duds
out there!
#4. Do you display a privacy statement at your site? ___
This has quickly become a hot topic online. Not only is the
press talking about it, many of your would-be customers and
newsletter subscribers are looking for it! This is why a
brief privacy statement is fast becoming an essential
component at every website. In short, it lets your web site
visitors know what you will do with any information they
share with you. (Hopefully you'll keep in confidential!)
It takes just 15 minutes to post your own privacy statement
at your site. I did mine at the wizard supplied by TRUSTe:
<http://www.etrust.com/wizard/>
#5. Do you offer your website visitors secure credit card
ordering? ___
This is one of the biggies! Secure credit card ordering is a
MUST at every business site. It's as simple as getting a
merchant account and offering a secure order form. For a
crash course see <http://www.bizweb2000.com/security.htm>.
#6. Are you growing an "opt-in email list" by asking your
site visitors to leave their email address with you? ___
You need to give every visitor to your site a good reason to
leave their address. A free e-newsletter, discount specials
or industry news will usually suffice. Convince them that
they MUST get on your list! As far as collecting the info, a
simple signup form is best. Don't ask a million questions
in your signup form. They may be interested in letting you
stay in touch, but may shy away if they have to reveal too
much information about themselves. A lead is a lead. Don't
scare them away - they may never be back.
#7. Do you contact your opt-in list regularly? ___
Whether you publish a weekly email newsletter, a monthly tip
sheet or even regular specials, a solid "keep in touch"
strategy is the most cost effective way to get visitors back
to your site. It is your guarantee of higher revenue each
and every year as your list grows! You'll continually be
able to offer special deals and introduce new products and
services to your best prospects in the world -- your private
club of prospects and past customers!
#8. Is your website promoted on a regular basis? ___
Once you know you have a product or service that will sell,
the only other key to success is telling people about it.
Online, sales figures are directly related to the number of
visitors your site gets. If you sell something to every
100th visitor on average and get 100 visitors a day, you can
triple your income by getting 300 visitors to your site each
day. Sounds simple right? Well too many folks don't get it.
They don't promote regularly so they don't grow their
traffic or their revenue. If you need help you putting
together a regular marketing regiment, I've posted what
works for me at <http://bizweb2000.com/plan.htm>.
-QUIZ END-
So, how many times did you answer NO? If you were forced to
answer NO just twice, your site may be doomed to a fate
worse than the dinosaurs. That's right, answering NO to just
two of these questions means your company may lose a bundle
of revenue while your competitors build thriving businesses.
Remember, I didn't write this to upset any small business
owners out there. Quite simply, I know from experience why
many sites fail, while others flourish. If yours isn't doing
so well, time is on your side. Print this quiz and get busy
implementing each item one at a time. Before you know it
your site will be ringing up sales like there's no tomorrow!
-----
Tip by Jim Daniels, of JDD Publishing's bizweb2000.com.
Bizweb2000 has the tools you need to grow your online
business. Let Jim shock you with results. Prices
starting at FREE: http://bizweb2000.com/products.htm
And be sure to get Jim's revealing BizWeb E-Gazette.
Mailto:freegazette@bizweb2000.com or visit
www.bizweb2000.com/sample.htm to join.
I have been receiving your ezine for the past few weeks and really enjoy
reading it. I appreciate your suggestions.
Your suggestions on how to build the pay-to-surf sites are very helpful. I
have to admit though, that I'm a little frustrated in building my downline
with these. I only have a handful in each, and I have spent quite a bit of
time and energy on them.
Do you have any other suggestions that I could possibly use to build my
downline quicker?
Thanks a lot"
Yes. Actually there is something that I believe will help.
I got the following from Bill Burdin. It is BRAND NEW, and it will help you
sponsor new folks and sell products that are the hottest and most respected.
You owe it to yourself to get in, even if you do so without spending a dime.
Affiliate Options Directory of Affiliate Programs
http://www.stealthpromotions.com/af/ao.htm
It is often said that to succeed in business on the Internet you should
determine what the market needs and then cater to it with your service
or product. Or said another way, "find a need and fill it".
Some weeks ago we asked you, our subscribers, to participate in a survey
to help us determine what your needs were in your endeavors to earn a
living or part time income on the Internet.
Results of the survey showed that the majority of our subscribers were
earning a part time income, working 3-4 hours each day promoting
Affiliate Programs.
Also the inability to create web pages, due to a lack of HTML knowledge
or graphics experience, seemed to be real obstacles to success.
Our answer to helping our readers has been the development of the:
"Affiliate Options Directory of Affiliate Programs"
http://www.stealthpromotions.com/af/ao.htm
This program has just been launched and you are among the very first to
hear about it!
We're sure you have come across and maybe listed in many of the current
affiliate program directories you have found on the Internet. These
directories all have one thing in common, they are basically
self-serving for the owner and operator.
Our new Affiliate Options Directory is being driven by offering more
value to YOU = THE USER than has ever been seen on the Internet before.
We are determined to make the Affiliate Options Directory a user driven
web site by fulfilling a need and providing tremendous value.
Here's how you benefit . . .
If you are promoting an Affiliate Program, you can list it in the
Affiliate Options Directory, providing no one else has listed it.
This is a tremendous benefit if you are the first because the directory
will become a big hit web site. It will be visited by your target
market of affiliate program representatives looking for opportunities
and programs to join.
But that's not all . . .
You can apply to join the Affiliate Options Directory and then you
receive a FREE web page which becomes your front end, or entry way
to YOUR OWN AFFILIATE DIRECTORY but more importantly a portal to your
own Affiliate Programs.
You obtain a password protected administration area where you can
customize your own front page of the directory. And you don't need to
know anything about HTML or graphics.
We have pre-configured several promotion templates for some of the
leading Affiliate Programs found on the Internet. As time goes by we
will add more and more templates, as we carefully evaluate the programs
that are available and insure the value is really there.
So, in your management page of the directory, you just click and select
from the range of templates, and as if by magic your directory is
customized to your own choice and design. You become the owner of your
very own Affiliate Options Directory promoting your programs at the
entry page and throughout the directory.
We have provided a recommended list of Affiliate Programs which you can
join for free if you are not already an affiliate of the programs. If
you already belong then you simply add your ID number and visitors will
be transported directly to YOUR Affiliate Page for the program.
Each recommended program has its own template which you can select for
your front end or entry way.
On the management page you simply enter your own affiliate ID# for each
program, then all the templates will link directly to your reseller
pages.
So now you can promote your affiliate programs from your own interactive
searchable directory of affiliate programs and without knowing anything
about html or how to create graphics.
Visitors you attract will be targeted and motivated Affiliate Program
Resellers, prime candidates to either purchase products on offer and
earn you a commission, or signup and become one of your group of
affiliate resellers.
Visitors will keep coming back to your directory because it will
become "THE" directory of Affiliate Programs, you won't really need
to spend endless hours promoting different affiliate program web sites.
You just need to promote YOUR Affiliate Options directory.
PLUS we have given you other valuable resources for FREE . . .
Email is the killer marketing tool and email which recipients
request, is the most effective. This type of email ensures it is being
read by a motivated reader.
Your directory provides two autoresponding emails for each recommended
Affiliate Program. Each program is supported by an autoresponder which
provides PRODUCT INFO. and an autoresponder which provides AFFILIATE
PROGRAM INFO.
This means if a visitor to your Affiliate Options directory requests
autoresponding email on any program, it will be sent automatically and
it will contain a hot link to YOUR AFFILIATE WEB SITE.
You now have the most powerful Internet marketing tool working for you,
independently, for everyone of your Recommended Affiliate Programs.
There are currently TWELVE AUTORESPONDERS and all for FREE
So now your Affiliate business can be pumping out information to the
desk tops of prospects 24 hours a day, seven days a week to prospects
who have requested information about your Recommended Programs.
This will be happening on autopilot. That's the power of autoresponding
email and now you have twelve of them for FREE.
We will maintain the directory for you. We'll provide you with templates
for the best programs, and as visitors browse the directory your
template programs will be displayed throughout.
We have launched the directory with six excellent affiliate program
templates, but we will be adding more on an on-going basis. You even
have an option of recommending programs to us. In time, the directory
will have an extensive library of templates for you to chose from.
Have you seen web sites where the owner obviously has the skills
needed to write compulsive and grabbing article about an affiliate
program they are representing?
Don't you start wishing you could do it but you just can't seem to make
it happen?
Well now it will happen for you . . .
We are going to be asking every Affiliate Options member to offer
suggestions on how our templates should be written for best
effect. There will be a wealth of talent in our membership rolls who
will be more than happy to input their copy writing skills.
You will benefit from this talent because their input will be reflected
in the templates you select for your own FREE Affiliate Options web
site.
So if you don't have the skills to design your own portal web site for
your own affiliate programs it's no longer a problem. Your membership in
Affiliate Options provides those skills for you as another value added
benefit.
This means there will be no reason for you to promote your programs any
other way.
=================================
You can become a professional player in the Affiliate Game knowing you
will always have a professional gateway or portal to your programs.
=================================
You just need to promote your directory, and like other directory
operators on the Internet, now you will be enjoying the benefits of
operating your own.
DON'T YOU JUST GET MAD SOMETIMES...
We are sure you get frustrated at those top Affiliate Programs, who let
themselves down. They just don't take that final step by providing
affiliates with traffic statistics as well as signup and sales info.
They leave it up to you to track your own traffic count.
Well with your FREE Affiliate Options membership you will be provided
with stats that tell you:
* How many unique visitors your page has had.
* How many repeat visitors it has had.
* How many times each of your Recommended Programs has had a
click through to your reseller web page.
We will be keeping a close eye on these stats in a collective directory
wide nature. This will tell us which templates and programs are
performing best.
Not only will you have your own stats but we will be providing you with
directory wide feedback. This will be powerful info for you and another
added value feature.
If someone is really moving BIG TIME, wouldn't you like to know?
Imagine this, if you had Recommended Program 6 in position 1 on your
front page and it's achieving a 2% click through, but throughout the
membership all those with Program 5 in position 1 was achieving a 6%
click through and it just happens to pay a better commission.
Wouldn't you like to know?
We bet you would...and we're going to tell you...
That's what Affiliate Options is about! Doing our best to help you
succeed. It's the kind of value information we will be providing and are
programming into the system right now.
We will be adding even more value as time goes on, keeping your FREE
membership to Affiliate Options the best value found anywhere on the net
today
WE NEED YOUR HELP
We just know the Affiliate Options Directory of Affiliate Programs is
going to be a huge success, but we need listings to allow the real
final launch to be a trail blazer.
So we really do need you to visit the directory right now and start
listing your programs. Remember a program can only be listed once so it
might as well be yours and it's FREE to list.
So why not do it now: http://www.stealthpromotions.com/af/ao.htm
And remember to apply for your "Free Web Site"
WE MADE IT AN AFFILIATE PROGRAM "Well why wouldn't we"
There is even more good news, we have made the "Affiliate Options
Directory of Affiliate Programs" an Affiliate Program.
Become an affiliate member by upgrading your FREE page to a Paid
Affiliate and you receive more benefits and the opportunity to earn
commission income for signups.
As a paid Affiliate member you can create a network of FREE web sites.
For example, when someone applies for a FREE page from your affiliate
page they are in your network. When someone applies for a page from
their FREE page they are also in your network and so on to infinity. So
you can see over time you can develop a huge network of FREE directory
pages.
This next bit is the important bit, don't miss it...
=====
When a FREE page is created WITHIN YOUR NETWORK, it is customized with
links to all your template affiliate programs that you have joined.
=====
Did you get that, we hope so because from a marketing point of view
you'll probably never find anything more powerful for your affiliate
business.
So as the new FREE web site operator starts to configure their links
they will in all probability click to your affiliate program links and
become your first level affiliates.
If they buy the product, and plenty will, you will earn the commission
that the program pays.
EARN MORE INCOME FROM Affiliate Options...
As your network of Free Affiliate sites grows, they will become an
autopilot recruiting system for you, not only will the new FREE site
operators be joining your Recommended List of Affiliate Programs, many
will become affiliates of Affiliate Options just like you did.
Each time that happens we will pay you $15.00 referral commission.
The commission is also paid every year the Affiliate renews their
Affiliate Options membership.
Because you can build a network of FREE Affiliate Option web sites to
infinity, your whole organization should become huge, providing you
with a powerful system to explode your affiliate business.
Our aim is to provide you and every other Affiliate Options member with
valuable marketing tools to ensure it happens.
We welcome you to the early launch phase of "Affiliate Options Directory
Of Affiliate Programs". We intend to create a wave and encourage you to
join as a Pre Launch Affiliate and join us on the crest.
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Please let the publishers know you heard about
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5.#################################################
Surfing for pay this week:
Wow. Lots of changes this week.
First, my FAVORITE program this week, AllAdvantage laid an egg. Seems
their second version of the viewbar was released a bit before it was ready.
I had a subscriber this past week tell me they finally decided to join the
wave, but were drowned by the unruly Version 2 of the viewbar. Take heart.
AllAdvantage has updated the software again, and reports are that this
release is performing well. If you joined in the last week or so, then
deleted the program because of problems, you are encouraged to download
the repaired version. I think you will be as happy as I am.
Navigator has made a name change, based in part of pressure from one of the
big browsers, who thought the name sounded TOO familiar. If you are a member
and log on, you can expect to get the new software update and see the new
name, E-Pilot.
The little Piggy is almost ready for market. Value Pay, which has been
providing a weekly free lottery (you can pick 7 of 21 numbers once each day)
is ready to begin release of the Piggy, its ad-serving software. Since it
paying up to $1.00/hour, you are encouraged to look at this program again.
Release to members is scheduled to be a "soft" rather than a "mass"
release.
Early adopters, like myself, will be getting the software sooner than others,
but it appears that the idea to be caught up and allow immediate download
by early in 2000. You can see the schedule for release on our page with
all the details on "surf/get paid" programs.
http://stealthpromotions.com/pts-table.htm
mValue also released new upgrades to the software this week. Members
can now see the name of immediate downline members and get an update on the
total downline and points. Remember there is a contest for this program's
rollout with a top prize of $1,000,000.
ePIPO announced they are in full release of their software. This is NOT a
mass release. Members will get an email when it is ready, but it is being
distributed now and hopefully it be installed on my computer soon. I passed
on the beta test phase, but I hear VERY good things about stability and its
usability..
CashMap boldly announced a November 20 roll-out date for its software, and
mentioned several members who had sponsored enough new members to get bonus
points.
CashMagic has been revealed this week as an imposter. It told visitors it was
a new program, when in fact it was a referral site for a member (former member?)
of SendMoreInfo.com. Avoid CashMagic. Provide no information to them. Silly
scammers.
HitMaster turned into BXnet this week. All past downlines were lost in the
transition. Now, instead of visiting three sites a day, you are selling banner
click advertising. Members who make the switch are assigned to former big
"performers" from HitMaster. That is supposed to be a benefit I think, but
it sounds like a set up to me. After several tries I was able to get into
the new member section so I could get the BXnet advertising, which will ONLY
be located on my 1/2 million plus advertising page. I am not hopeful that
this change or concept will last. I will keep you posted... I do see that
you can buy clicks pretty cheap, BUT that may be due to a SMALL number of
sites, AND you should know the banners being sold cannot be seen with
Navigator which cuts your potential market in half.
6.#################################################
These folks have paid for your attention, please
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them here. Thanks, Chris.
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Many people don't have the time or skills to write
and create ebooks to give away to their web site
visitors. Giving away ebooks from your web site
can easily increase traffic and sales. Why not
create promotional ebooks for other people to
use so they can promote their web site.
First, you will need to write and create your own
ebook to give away to your visitors. If you don't
want to write one, you could ask permission to
use another writers' articles or material. Be sure
to include your text or banner at the beginning of
the ebook.
I highly recommend using Editor Pro to compile
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Once your ebook is uploaded to your web site
you can allow people to download it and give
it away to their web site visitors. Your ad will
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You can take this strategy one step further to
make it even more powerful. Allow people to
sign-up to get a version of the ebook with their
own text or banner ad included in it. With their
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traffic-building tools and get your own banner
seen. http://www.stealthpromotions.com/af/le.htm
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Secrets for Success Ezine
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